Digital Marketing Executive – Katargam, Surat

Additional Details

Job Description

* Job Title: Digital Marketing Executive
* JOB DESCRIPTION
* Summary:We are looking for an experienced Digital Marketing Executive to assist in the planning,
execution and optimization of our online marketing efforts. The promotion of products and services
through digital channels is a complex procedure with great potential which becomes increasingly
useful for companies such as ours.The ideal candidate will have a passion for all things marketing
and technology. You will be well-versed in the concepts surrounding digital marketing and how the
Internet can become a strong asset to securing growing revenue. You will be tech-savvy and intuitive
with great ideas to reinforce our marketing campaign.

* Job roles and responsibilities:
•Assist in the formulation of strategies to build a lasting digital connection with consumers
•Plan and monitor the ongoing company presence on social media (Instagram, Facebook etc.)
•Launch optimized online adverts through Google Ad words, Facebook ads etc. to increase company
and brand awareness
•Be actively involved in SEO efforts (keyword, image optimization etc.)
•Prepare online newsletters and promotional emails and organize their distribution through various
channels
•Provide creative ideas for content marketing and update website
•Collaborate with designers to improve user experience
•Measure performance of digital marketing efforts using a variety of Web analytics tools (Google
Analytics, Web Trends etc.)
•Acquire insight in online marketing trends and keep strategies up-to-date

* Education and Skills Required:
•Proven experience as Digital Marketing Executive or similar role
•Excellent understanding of digital marketing concepts and best practices
•Experience with B2C social media, Google Ad words and email campaigns and SEO/SEM
•Working knowledge of ad serving tools (e.g., DART, Atlas)
•Perfect knowledge of web analytics tools (e.g. Google Analytics, Net Insight, and Web Trends etc.)
•Skills and experience in creative content writing
•Analytical mind-set and critical thinking
•Excellent communication and interpersonal skills
•Bachelor or Master Degree in Digital marketing or relevant field

* Experience : 2 to 3 years
* Reports To: : Director of Sales
* Department: : Sales & Marketing
* Salary Range: Upto 25K ( According to candidate)
* Timing: 9 to 6 Pm