SEO Expert – Udhana Udhayog Nagar, Surat

Additional Details

Job Description

Responsibilities:
 Execute tests, collect and analyze data and results, identify trends and insights in order toachieve maximum ROI in paid search campaigns.
 Develop optimization strategies that increase the company’s website search engine resultsrankings
 Track, report, and analyze website analytics and PPC initiatives and campaigns
 Manage the expenses of SEO campaigns, staying on budget, estimating monthly costs andreconciling differences
 Optimize copy and landing pages for search engine marketing
 Perform ongoing keyword discovery, expansion and optimization
 Research and implement search engine optimization recommendations
 Research and analyze competitor advertising links
 Develop and implement link building strategy
 Work with the development team to ensure SEO best practices are properly implementedon newly developed code, Change website architecture, content, linking and other factorsto improve SEO positions for target keywords
 Work with editorial and marketing teams to drive SEO in content creation and contentprogramming
 employ user experience (UX) and conversion rate optimisation methods to turn visitors intomore active users and to help improve website performance
 Determine measurable goals that demonstrate improvement in marketing efforts Collaborate with others within the marketing department to manage SEO strategy Write compelling and high-quality website content, including blog posts and pagedescriptions to improve website search results